Realtors & Brokers
Commission-based income, unpredictable months, and big tax bills — turned into structured cash flow.
Fractional CFO · Tax strategy · Profit systems
Revenue Is Vanity.
Profit Is Control.™
Express Tax Financial Group is a full-service financial advisory firm helping business owners build profitable, tax-efficient companies through integrated accounting, tax, and CFO advisory services.
$50K+
Avg. tax savings
+20%
Profit lift
6 mo.
Cash reserves built
Strategic · Insightful ·
Executive · Empowered ·
Human · Equitable
Executive · Empowered ·
Human · Equitable
One advisory team
One Advisory Team.
Complete Financial Leadership.
Our clients don’t need multiple advisors working in silos—they need one coordinated team.
At She Knows Profits™, Erika Jones leads an integrated advisory ecosystem that combines:
Fractional CFO Leadership
Proactive Tax Strategy
Cash Flow Advisory
Advanced Planning
Wealth Management
Estate & Legacy Planning
Together, we help business owners build profitable companies, protect the wealth they create, and develop a strategy that supports both their business and personal financial goals.
One Strategy. One Team. Complete Financial Leadership.
Trusted expertise · Proven resultsProfit First ProfessionalProfit First Master BuilderCertified Tax AdvisorRelay AdvisorGusto People AdvisorGoldman Sachs 10KSBNASDAQ Milestone CirclesBBB AcceleratorTEDx Speaker
Who we help
Built for the people
doing the real work.
Real Estate Investors
Entity structures, depreciation strategy, and cash positioning for portfolios that scale.
Service-Based Businesses
Consultants, agencies, and coaches who need CFO-level clarity behind every decision.
High-Income Entrepreneurs
Founders earning seven figures who are tired of paying more in tax than they keep.
Our framework
The Profit SEEN™ Framework
The CFO framework for turning revenue into profit and profit into wealth.
S
Separate
Create financial visibility. Every dollar gets a job.
E
Engineer
Build the financial infrastructure that supports growth.
E
Examine
Understand the numbers — what's driving profit, what's draining cash.
N
Navigate
Make CFO-level decisions backed by data, not guesswork.
Our core services
Four pillars. One
profit engine.
From the books to the boardroom — full-stack financial leadership that adapts to your stage of growth.
Client Accounting Services
Monthly bookkeeping, reconciliations, and financial reporting that gives you reliable numbers every month.
Learn more →Tax Advisory Services
Proactive, year-round tax planning. Stop filing taxes — start planning them.
Learn more →Cash Flow Advisory
Profit First® implementation, allocation systems, and reserves that end cash flow chaos.
Learn more →Premium Fractional CFO
Executive-level financial leadership, forecasting, and decision support for scaling businesses.
Learn more →Client results
Real outcomes from real strategy.
$50K+
Reduced annual tax liability for a $1.2M service business
6 mo.
Built operating cash reserves for a real estate brokerage
+20%
Profitability lift after Profit First® implementation
CFO
Implemented dashboards and forecasting across the org
Meet Erika
Strategic finance
with a CEO’s mindset.
Erika Jones is the Founder & CEO of She Knows Profits™ — a boutique Fractional CFO and tax advisory firm built for entrepreneurs who refuse to let their finances run their business.
A Certified Tax Advisor, Profit First® Master Builder, Goldman Sachs 10KSB alumna, and TEDx speaker, Erika brings 15+ years of experience helping business owners convert revenue into wealth.
Read Erika’s full story →What our clients say.
Real outcomes from business owners who chose to lead with financial strategy.
“Erika didn't just fix our tax issues — she completely restructured our cash flow. We've seen a 30% lift in margins this year.
“The level of detail Erika provides as our Fractional CFO is unmatched. I finally feel in control of my company’s future.
“Tax season used to be a nightmare. Now it's a non-event because we plan ahead all year long. She's a game-changer.
Ready when you are
Ready to make every dollar work harder?
Book your Profit and Tax Clarity Call™ and discover how the Profit SEEN™ Framework can take control of your cash flow, taxes, and profitability.
Book your Profit and Tax Clarity Call →